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HIS has won over 1700 awards with AMD graphic solutions from major media worldwide.

“For the most part, the card would be best paired at 1680 x 1050 with games running medium to high in-game settings. At this level, you should find yourself with a solid gaming experience that will be nice and smooth. For the price point, this is a decent level to be gaming at.”
TweakTown – Editor’ s Choice Award, Rating 90% out of 100%
“The HIS Radeon R7 260X iCooler offers 2 GB GDDR5 memory at a low price of $130 US and has performance for smooth 1080P gaming.The HIS Radeon R7 260X iCooler we were shipped features the iCooler heatsink cooler which delivers much better cooling and stability over the reference model. This coupled with a custom designed PCB which improves overall stability and power rating of the board.
The Radeon R7 260X features a single CrossFire connectors which allow multi-GPU functionality with upto two R7 260X graphic cards. CrossFireX mode allows for faster performance without spending more on a faster card.
For cooling, the HIS Radeon R7 260X iCooler uses a toned down cooler from the IceQ X2 variant to reduce cost that don’t get much loud under load staying at a decent 28dB and are specifically designed to push handful of air into the heatsink so that the card stays cool even under massive loads and overclocked conditions. The Q&C 11 fan blades increases air velocity make cooling more efficiently while keeping noise level at minimum.”
WCCFtech - Scored 7.6 out of 10
Pros
- Silent work
- Good performance/price ratio
- Reasonable price
- Runs cool
- Good overclocking
"The HIS iCooler series graphics run cool and quiet which is all we could hope to expect from a graphics card with this type of cooling. Also, the R7 250X and 260X cards from the iCooler series are showing a good culture of work. We had no problems with stability or temperatures on both of the reviewed graphics cards.
Looking at the performance, we have to consider the graphics cards' price. In this case some gamers would say that these cards are slow. On the other hand, it is hard to find faster graphics cards in similar price.
All who decide to pick these cards for daily work and casual gaming will not be disappointed. Considering that the most popular monitors are still offering a 1080p screen resolution, then these cards should be a good enough, inexpensive option."
Funkykit - Scored 8 Out of 10 - Value Award

“Pros:
• Small form design
• Cool and quiet
• Good gaming value for the 260X
Both cards run very cool and quiet, while being frugal with power requirements, and could suit anyone looking for an affordable upgrade without having to overhaul a system or splurge for a new power supply. We typically see very good cooler designs from HIS, and these two cards are no different. Posting load temperatures up to the mid-60s Celcius on the 260X, and only 59°C on the 250X, it’s great to see such cool running cards here. The 250X in particular would be well suited to an HTPC setup. It’s got strong performance, but not the unequivocal king of the hill in its price range.”
Pureoverclock - Good Hardware Award
“This is essentially a re-brand of the HD 7790. HIS works their magic on the reference based card by putting on their latest iCooler to help keep the card much quieter and cooler than the reference model. This is the “iCooler” version of the R7 260X, so HIS has put their all aluminum cooler with what looks like a 100 mm fan to help keep the card cool and quiet (SPOILER ALERT: they succeeded!). The card optimizes DirectX® 11.2 gaming performance automatically up to 2.5 times faster! It also offers up to 4.5x compute performance and up to 95% lower GPU Idle Power Consumption! iCooler is Quiet – The card is equipped with iCooler, making it extremely quiet and noise level is less than 28dB. You feel the quietness when viewing photos, browsing webs, checking your email and playing movies in UVD mode.”
Overclockers.com "Approved"
“HIS offers a fun graphics card for not a lot of money. Over a 260 I'd take a 260X model anytime, any day. The extra shader processors and 2GB of memory bring in a good deal of value to the product. The 260 is priced fairly, expect 90 to 100 EURO incl VAT. I stated this in the reference review already, we feel that both the R7-260 and 260X could have been a notch faster as they lack just that little punch to fully qualify as a 1080P gaming card. Overall though these are really handy cards to play simple games and excellent cards for an HTPC. Kick in an extra few tenners and you'll notice there are much better alternatives available when it comes to performance though. The HIS Radeon R7 260X iCooler is a very decent and okay product, decent card for the money decent in performance. Overall we can recommend it as an entry level gaming product that offers value for money.”
Guru3D

"The cooling system is much more compact and succeeds to provide great cooling to the GPU and surroundings by using a single fan with 11 blades. During our noise reading tests, we were able to control the speed of the fan via software.
With the HIS 260X iCooler, we could say that many games can be playable at full detail levels while using the 1680x1050 resolution.
From our last 260X review, the prices came down quite a bit, considering that the R7 260X iPower IceQ X2 had an initial price of 144 Euros and now can be found in stores for about 109 Euros. As expected, the HIS Radeon R7 260X iCooler is available for less and to be more exact for about 101 Euros, which makes it quite affordable when taking the overclocking potential into account."
Madshrimps.be - Recommended Value Product